
Be part of an exciting evolution in music! As part of this amazing journey, The copyright NFT holders will get the following benefits:
- Download high-quality format of the song “Luna” (MP3, WAV, or FLAC) - produced by artist & featuring the winning performer
- Limited edition items (Tote bag, torch keyring, coffee mug, etc)*
- Invitation to exclusive GroundUp community fan gathering & concert featuring Adrian Fu and the winning performer
- 20% of revenues received after the song is launched will be provided to NFT freemint holders (i.e. fans)
- Potential GroundUp token airdrops
- Potential NFT airdrops (e.g. special edition music x community digital art)*
*note: subject to final confirmation
- If you wish to collaborate with the Artist, navigate to the “Sing, Record” section. Select one of two excerpts from “Luna” and record yourself using either your phone or computer. Once you’re finished, click “Publish.”
- Publishing will create an ERC-1155 NFT documenting your performance, making it available for potential supporters to vote.
- Your submission will be listed under the “Performers” tab, where friends, music lovers, and NFT enthusiasts can vote for you.
- At the end of the 30-day song campaign, the singer with the most likes will be featured on the Artist’s record. The song will be released on the GroundUp web3 music platform and web2 streaming services such as Spotify, KKBox, etc.
- *Please note: For creative reasons, the Artist reserves the final decision on whether the winning Performer will be featured on the record. However, GroundUp Studios will continue to seek future opportunities for this performer.
- Users can support for their favorite singer by clicking “Vote” button under the “Performers” tab.
- Each vote allows for a free mint (limited-time offer) of a soul-bound NFT of the performer's recording.
- Each account can only vote once every 24 hours.
- Holders of the performer's NFT will be able to exchange it for a corresponding number of copyright NFTs after the song's release and enjoy future benefits (refer to the “Benefits” section in the Overview).


Luna
Performers
Supporters
Adrian Fu (符致逸) is an award-winning songwriter, producer and recording artist based in Hong Kong. He is also co-founder and Creative Director of web3 music label, GroundUp Studios. His vision is for everyone in the world to have the desire and opportunity to create, collaborate and perform music.
This song is incredibly special to me as it was written as a gift (and a love letter) to my GroundUp community members - following the launch of our Genesis digital membership pass in 2023.
It’s a romantic depiction of a man who has successfully traveled “to the moon”, and now looks back at Earth...and reminisces about life back home. Sure, the Moon is peaceful and quiet, but he can’t help but miss and love it - despite all the chaos and insanity happening in the world right now. For him, there isn’t much left to say...except that he is always with us. And that the Moon will always shine a guiding light to humanity.
Contract
How It Works
Luna, Luna
I always thought I knew you
But now I’m here I see you
Don’t lose her, who you were
Be true to what you believe in
And always know I’m with you
This is for the rest of us
Carry on and stay we must
I know that I chose to be here
All I have to hold is you
Luna, Luna
Be sure to hold me tight
Shine all your guiding light
Soon it’ll be the morning sun
I wonder who will be my One?
When everything is said and done
All I have to hold is you I trade her for you everytime
I save her from the fire
This is for the rest of us
Carry on and stay we must
I know that I chose to be here
All I have to hold is you